OKFAY (“OKFAY,” “we,” or “us”) issues this Privacy and Security Policy (“Privacy Policy”) to explain what information we collect, when and why we collect it, how that information is used and protected, how it may be shared, and what choices you have regarding our collection and use of such information. By entering or using the Sites, you acknowledge and agree to the terms of this Privacy Policy. If you do not agree with these terms, please do not use the Sites.
1.1 What information we collect
· Your name
· Your billing and delivery address
· Your e-mail address
· Your phone or mobile number
· Your credit or debit card number
· Information regarding how you use the Sites
· Information relating to your purchases, returns, and exchanges
1.2 How we use the information we collect
· To fulfill and manage purchases, orders, payments, returns or exchanges, requests for information, and other customer service matters.
· To provide services you request.
· To administer sweepstakes and contests.
· For marketing purposes.
· To deliver coupons, mobile coupons, newsletters, receipt messages, e-mails, and mobile messages.
· To send marketing communications and other information about products, services, and promotions.
· To administer promotions.
· For internal operations, including improving the effectiveness of the Sites, the mobile experience, and marketing efforts; conducting research and analysis, including surveys and focus groups; and performing other business activities as needed or otherwise described in this policy.
· For fraud prevention, including monitoring against theft, fraudulent transactions, and other activity that may affect our customers or business.
· For legal compliance, including assisting law enforcement and responding to subpoenas.
1.3 How we protect the information we collect
Security Methods
We maintain technical, administrative, physical, electronic, and procedural safeguards designed to protect the confidentiality and security of information transmitted to us. Where personal or sensitive information is collected, the Sites use Transport Layer Security (TLS). SSL encrypts your credit card number, name, and address so that only we can decode the information.
E-mail Security
Please note that e-mail may not be encrypted and is not considered a secure method for transmitting credit card information. “Phishing” is a scam intended to obtain your information. If you receive an e-mail that appears to come from us and requests certain information, do not respond. Although we may ask for your name, we will never request your password, credit card information, or other similar information by e-mail.
Information About Children
We recognize the special importance of protecting the privacy of children. We are committed to protecting children’s privacy and fully comply with the Children’s Online Privacy Protection Act (COPPA). We will not knowingly request or collect personal information from anyone under 16 years of age without prior verifiable parental consent. If we learn that a person under 16 has submitted information to us for any purpose without prior verifiable parental consent, we will delete that information from our records.
Additional Security
We also ask customers to review their accounts carefully and report any unexpected activity immediately to us and to their issuing bank or credit card company.
· Install the latest security updates and anti-virus software on your computer to help prevent malware and viruses.
· Reset your e-mail account passwords frequently.
· Use complex passwords or passphrases.
· Do not use the same password on more than one website.
· Do not share your password with others.
· Sign out or log off website sessions so your session is closed and cannot be accessed by another user on the same computer, especially when using a public computer or terminal.
1.4 Disclosure of personal data
General Policy
We do not sell or rent personally identifiable customer information to third parties. However, under the limited circumstances described below, we may share information with third parties.
The OKFAY Family
We share collected information with the OKFAY family, including our subsidiaries and affiliates. The OKFAY family may use this information to offer products and services that may interest you.
Service Providers
We may share information with companies that provide support services to us, such as printing, e-mail, mobile marketing, logistics, or data enhancement services, or with companies that help us market our products and services. These companies may need information about you in order to perform their functions, but they are not authorized to use the information we share with them for any other purpose. We have also partnered with Klarna to provide payment options at checkout. Additional information regarding Klarna installment payment services is available through the relevant service information.
Legal Requirements
We may disclose information you provide when we believe disclosure is appropriate to comply with the law, including national security or law enforcement requirements; to enforce or apply applicable terms and conditions and other agreements; or to protect the rights, property, or safety of our company, our customers, or others.
When You Direct Us
We may share your information when you direct us to do so or request that we do so.
Business Transfers
If some or all of our business assets are sold or transferred, the corresponding customer information generally would be transferred as well. We also may retain a copy of that customer information.
International Data Transfers
To the extent personal information is transferred across borders, we rely on legally recognized transfer mechanisms to lawfully transfer your information.
· Consent, where you have provided consent.
· Contract, where processing is necessary for the performance of a contract with you, such as processing an online payment or delivering a purchased product.
· Legitimate interests, as outlined in this Privacy Policy.
· We take reasonable steps to ensure that your personal data is accurate, complete, and up to date.
· You have the right to access, correct, or delete the personal data we collect.
· You may also restrict or object to the further processing of your personal data at any time.
· You have the right to receive your personal data in a structured and standard format.
· You may lodge a complaint with the competent data protection authority regarding the processing of your personal data.
1.5 Your rights
· To protect the privacy and security of your personal data, we may request information from you to confirm your identity and your right to access such data, and to locate and provide the personal data we maintain.
· Applicable laws or regulatory requirements may allow or require us to refuse to provide or delete some or all of the personal data we maintain.
· You may contact us at [email protected] to exercise your rights.
· We will respond to your request within a reasonable period and, in any event, in less than 30 days.
1.6 Privacy policy scope
Promotional E-mail
If you do not wish to receive promotional e-mails from us, you may use the opt-out link included in each promotional e-mail. It may take up to 10 business days before you stop receiving promotional e-mails.
Important Notices and Transactional E-mail
From time to time, we may send non-commercial electronic messages containing important information about us or the Sites to your e-mail address. We also regularly send order confirmations, order updates, and “leave a review” e-mails after an order has been submitted.
1.7 Changes to this privacy statement
Mobile
We may distribute mobile coupons and text messages to customers who have requested such information through an opt-in request. Customers may opt out of a specific mobile messaging campaign.
1.8 Cookies
OKFAY Cookies
Your browser’s help function should provide instructions on how to set your computer to accept all cookies, notify you when a cookie is issued, or refuse cookies at any time. If you configure your computer not to receive cookies at any time, certain personalized services may not be available, and you may not be able to take full advantage of all Site features.
Online Advertising
We participate in the Adobe Marketing Cloud Device Cooperative to better understand how certain websites and apps are used across the devices you use and to deliver tailored promotions. You may review the relevant Adobe information to learn more and manage your preferences.
Policy Scope
This Privacy Policy applies to all current or former customer information collected by or provided to us. The Sites may contain links to other websites. If you visit those websites, you may wish to review their privacy policies. You also may have reached our website through a link or banner advertisement on another site. In those cases, the referring site may collect information from users who click the banner or link, and you may wish to consult that site’s privacy policy to understand how such information is collected and used.
Policy Updates
We may periodically revise this Privacy Statement to reflect new technologies, industry practices, regulatory requirements, or other reasons. Most changes are expected to be minor, and any non-material changes will take effect immediately upon posting the updated statement. In some cases, changes may be more significant, and if so, we will provide a more prominent notice first. Your continued use of our products and services after the effective date of the revised Privacy Statement means that you accept the revised statement. If you do not agree to the revised statement, please stop using our products or services and contact us at [email protected] to close any account you may have created.
Cookie Statement
Cookies are small text files used to store information in web browsers. They are commonly used to store and receive identifiers and other information on computers, phones, and other devices. We also use similar technologies, including data stored on your browser or device, identifiers associated with your device, and other software. In this statement, all of these technologies are referred to as “cookies.”
How Cookies Are Used
We use cookies to provide, protect, and improve our products and services, including by personalizing content, offering and measuring advertisements, understanding user behavior, and providing a safer experience. The specific cookies we use may vary depending on the websites and services you use.
· Essential cookies: strictly necessary to provide our websites and services and to enable essential features such as shopping cart or live chat functionality. If disabled, we may not be able to fulfill your request.
· Performance and functionality cookies: collect information about how you use our websites and services and remember the choices you make while browsing. This information helps us optimize our websites and improve usability, and it does not personally identify you. Disabling these cookies may affect certain features and may reduce the support or information we can provide.
· Analytics and customization cookies: collect information in aggregate form to help us understand how our websites and services are used, measure marketing effectiveness, and customize our websites. Disabling these cookies may affect certain features and may reduce the support or information we can provide.
· Advertising cookies: collect information about browsing or shopping history and are used to make advertising messages more relevant to you. They may prevent repeated display of the same advertisement, ensure advertisements are shown properly, and sometimes select advertisements based on your interests. We may share this information with third parties to help create and deliver personalized advertising. Disabling these cookies may affect certain features and may reduce the support or information we can provide.
· Social networking cookies: enable you to share pages and content on our websites and services through third-party social networking and other websites and may also be used for advertising purposes.
· You may also encounter cookies placed by third parties on our websites. For example, our e-commerce vendor may use cookies and similar technologies when you buy products online. We may also allow third parties to place cookies on our websites to track information about your online activities across third-party sites or online services and to send you targeted advertisements, including remarketing of products and services you viewed on our websites and on third-party websites.
· Your browser or device may allow you to choose whether cookies are set and to delete them. If you do not change your browser settings and continue using our website, we will assume you consent to our use of cookies and to cookies continuing to be downloaded onto your device. If you disable cookies through your browser settings, our website and its features may not function in the same way or provide the same personalized experience.
· Some browsers can transmit “Do Not Track” signals. We do not process or respond to “Do Not Track” signals. Instead, we follow the standards described in this Privacy Policy.